Enabling your organization to innovate effectively
Hello, Innovation professional!
Your organization’s performance and competitive advantage depend on innovation. You know that and you know why (… although, if most of your organization does not understand your explanation of why, we can give you a better one.)
Your organization operates an innovation programme which is having some success (… although everyone views innovation differently, and not everyone supports it … on what basis is it a success?)
Your innovation operations are facing obstacles similar to those reported by many other organizations (… starting, most commonly, with a lack of alignment with other areas of the organization.)
Your innovation operations probably lack a firm strategic basis in your organization which establishes the overall approach to innovation aspects of your strategy.
Developing the strategic basis for your innovation
We can help your organization to develop the strategic basis for its innovation operations. This does not replace, or conflict with, your current innovation activities and processes. It complements them and adds to – or, more likely, multiplies – their value. Yet it requires only a small proportion of your overall innovation effort.
Your strategy is important to everything you do. Most of us learn this “the hard way”! Among all the areas of operations of established organizations, the area with the greatest opportunity for increased performance, but which most lacks a strategic basis, is innovation.
This aligns your innovation operations with:
- the purpose of your organization
- the growing body of knowledge of how innovation occurs
- your organization’s disposition to innovation in multiple areas
- all of your other (non-innovation) activities —also known as “everyday” or “production” operations.
Organizational innovation offers most established organizations an enormous opportunity for improvement, which increases performance and competitive advantage.
For an introduction to our view of the state of innovation in established organizations, read “Organizational Innovation”.