In a deceptively simple video, Apple have captured in 30 seconds what most of their competitors will never figure out in a generation.
There seems to be an upsurge of interest in the philosophy of “less is more”. A couple of recent articles about product design, in general and in a specific case, address relevant aspects of this phenomenon. What do we know? On one level, we tend to question: how can “less” be “more”? We know it […]
You have nothing to fear and everything to gain! The mobile internet is becoming mainstream, so the smartphone market is booming. Nokia occupy the strongest position in the smartphone market, has loyal customers and a reputation for phones that, relative to other mainstream phones, are user friendly. So what is happening? This means that Nokia […]