Innovation happens like fire

Innovation happens automatically, under the right conditions, like fire.

For fire, those conditions are generally: fuel, air supply and heat. Removing any one, prevents it.

For innovation:

  • fuel is something valuable to be done,
  • air supply is the communication of information and ideas,
  • heat is energy, and sparks of enthusiasm and inspiration.

Innovation is prevented by:

  • misunderstanding value,
  • stifling communication,
  • pouring water on sparks.

When none of those are happening, innovation happens … automatically!


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